Sulfate Free - The New Age of Shampoo

Getting to squeaky... that is the mission of many women when it comes to hair cleansing.  Rubbing and scrubbing and lathering until they get that noise.  A job well done!  But is it really?

Squeaky is often the result of stripping, and stripping is caused by harsh detergents.  Hair care companies know that the lather is the prize for many women.  If their products don't deliver, then their products aren't doing their job, and their products won't sell.  It's time to get smart about our hair.  There is no virtue in suds and squeaking.  In fact, it most often makes hair hard to manage, especially for coarse and curly hair.

Over the past several years, many brands have been bold enough to step out with sulfate free products.  These products aren't going to put on a show with a huge heap of foaming lather, but they WILL be gentle and sweet, caressing the cuticle to smoothness, and yes... your hair will be clean.

For Dandruff and Allergy Sufferers



Mastey de Paris has been around for decades and this company is still family-run.  Cream Traite Shampoo became a smash hit in the 80's for it's detergent free formula that did not aggravate people with allergies, and this product is great at eliminating dandruff while leaving the hair supple and healthy.  The internet and technology have brought this brand state-side.

For Ethnic Hair and Locs



Bioken Enfanti is another leading brand to step away from sulfate formulas.  If you wear your ethnic hair in natural styles such as locs, Enfanti Hydrating Shampoo will leave your hair super-moisturized and your color vibrant.



Follow with Enfanti Conditioner.

For Curlies

Lorraine Massey is a champion and savior for curly girls everywhere.  Her entire business is devoted to the care of this hair type, and she introduced "no-poo" and conditioning washes to the masses.  Deva Curl No Poo is a suds-free cleanser that will leave your curls bouncing.

For Clarifying



We beat our hair into submission... frizz busters, gels, sprays, whatever it takes to make our hair fierce.  Every now and then we need to get rid of product build up, and Mastey Clarifier does this without harshness or stripping.