Wednesday, June 1, 2011

Brand Spotlight: KMS California



Every so often, a company will emerge that takes the pulse of an industry and truly meets the needs of the marketplace. KMS California is that kind of company. Since it's inception, it has developed a wide array of stylers, conditioners, shampoos, and treatments that enable their customers to wear their hair in any and every modern way while maintaining the vibrance and health of their hair.

Founded by biochemist Jamey Mazzotta, the line is based in Jamey's passion for creating innovative hair care and his drive for researching and keeping up with technology while incorporating natural hair care. This led to the line achieving international distribution only one year after its founding.

If you are someone who enjoys experimenting with your hair - spiking out one day, slicking it back the next, and going soft and natural sometimes for a change of pace, you know how challenging it can be to find products that respond to your aesthetic needs without damaging your hair and making maintenance difficult. KMS is one brand that handles both flawlessly.

If you are fine haired and sporting a layered edgy cut to give your tresses fullness, try out some of these products to give your hair shape and hold.

KMS California Add Volume Styling Foam is light as air and adds texture to the hair. Work through with the blow dryer.

Follow with Hair Play Clay Creme for superior hold with a matte finish.

You can also use Hair Play Dry Wax for extra lift and volume.



For those days when you want to go for a softer look, KMS Moist Repair Revival Creme will automatically restore the moisture balance and make hair easier to comb.



One of the lines standout products is KMS Hair Play Makeover Spray. On those days when you just have to skip the wash, this will absorb excess oil, increase root volume, and leave the hair refreshed and clean. This product is universal for all hair types.

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